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Author: Tom O'Malley

Digital Marketing Year in Review

We hope you all had a wonderful holiday surrounded by warmth, family, and festive spirit. With just a few days left in 2017, we thought...

7 Easy Ways to Build Your Email List

Sometimes checking your inbox can feel like flipping through the yellow pages. The perfume site you purchased your aunt’s birthday present from four years ago...

Are Dropdowns Dying?

Trends in website design have evolved tremendously. Back in the beginning, it was like the wild west—no rules, just a mad dash to internet gold....

Measuring Print Advertising Success

Digital marketing has been a game-changer for the world of commerce. Companies large and small can spend however much they want promoting products and services...

Lessons Learned from Amazon Prime Day

When it comes to doing business online, especially e-commerce, Amazon is a safe bet to admire. Since the site’s inception in 1994, Amazon has single-handedly...

Redesign with Purpose

Since our experience at An Event Apart (AEA) in Washington DC this past July, we’ve been inspired to write about Image Optimization, Website Accessibility, and...

Halloween Just Got Spookier

Being in the creative world, Halloween is one of our favorite holidays here at ACS. It’s the one day a year we get a free...

The App is Dead

Our team attended DC’s An Event Apart this summer, a conference about the latest web design and development trends. We’ve been writing about our takeaways,...

Why Every Business Needs a Blog

The modern “weblog” began its life as a virtual corkboard for topical connections—mostly between coders, tech enthusiasts and geeks in general. Coinciding with the advent...

Your Guide to Image Optimization

Since our educational adventure at An Event Apart in Washington DC this past July, we’ve discussed Website Accessibility and Measuring Engagement. Today, we’re diving into...

More Addy Awards for ACS!

For the last three years running, ACS Creative has earned the accolades of its industry peers. We are grateful for the judges who think so...

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